So I work in video games right now and sometimes stuff just happens that makes me really not happy with the total lack of creative risk-taking in the industry |:< Specifically with regards to characters that are anything other than white, male, 30-something, scruffy, and probably named Jack.
In cases like this designing ladies is my comfort food.
1. Money wins every time
2. If more people bought games with alt. MC’s then they’d be more prevalent
3. Solution? Make a great, marketable game with a character that isn’t a straight white male
Please don’t forget that while you may disagree with it, there’s a LARGE percentage of gamers who are not only typical dudebros, but white straight males. Most of them being ignorant only buy games with Macho McBeefHulk on the front. It’s no one’s fault but the consumers.
My point is: make the game you want to play if it bothers you so much. You obviously have artistic talent. Put it to use instead of complaining about “Cis-scum”(white hetero males, myself) on Tumblr.
Hey there! I just wanted to clarify that the focus of my frustration is not the consumer, and definitely not white hetero males themselves. Dudebros are great, and the world would be a poorer place without them just as it would be without ladies.
All three of your points are super true: money wins, consumers have power, and making games that are different will help create the change we need. BUT. Creating those games that give the consumer the opportunity to vote with their money is, I have discovered, extraordinarily difficult. The big studios have a winning formula (the white male 30-something protagonist) that they know is low-risk and will likely guarantee them the safest chance at a profit.
Independent game developers can take risks and make games that are outside that pattern. Big studios are locked into this rut because, as you say, money wins every time. It’s a frustrating situation, and a challenging one to solve. The issue lies in the system, the bureaucracy, and the business. Many, many artists, writers, and devs are trying hard, VERY hard, to make that game that will break the cycle. But getting it through the system without breaking the integrity of the vision is nigh impossible.
I hope this helps clarify the situation and my feelings on it a bit.